Provision of Communication ideation, creative development, and implementation of communication campaigns services on a Long-Term Arrangement (LTA) Basis

UNICEF has now issued a Request for Proposals in order to select a supplier for the provision of Communication ideation, creative development, and implementation of communication campaigns on a Long-Term Arrangement basis of two years. BRIEF BACKGROUND Title: Contracting for marketing communication agency for ideation, creative development, and implementation of communication campaigns Purpose: Provision of marketing communication services on Long Term Agreement basis Location: Zambia Duration: Two years with the possibility of extension of another one year based on satisfactory performance and market situation UNICEF, in accordance with its Charter and Mission Statement, works with governments, civil society organizations and other partners in more than one hundred and ninety countries to advance children’s rights to survival, protection, development and participation, and in doing so is guided by the Convention on the Rights of the Child. In its work to support the Government of Zambia and partners, UNICEF Zambia, through its Communications, Advocacy, Partnerships and Engagement (CAPE) Section, regularly develops communication, advocacy and visibility products and campaigns to build awareness around key children’s issues, advocate for the adoption or change of policies, and to document UNICEF-supported interventions, among other objectives. The products and campaigns developed to meet these objectives are disseminated through the channels of digital, print and broadcast media, utilizing various tools, including social media and website content, out-of-home and other print products, radio and television spots and programmes, among others. Therefore, to support our advocacy efforts and achieve better results for children while meeting the ongoing requirement by programme sections for high quality communications products and campaigns, UNICEF requires the services of reputable marketing communications agencies which are expected to deliver creative, out-of-the-box, end-to-end communications solutions. IMPORTANT NOTE: This tender will be run through the UNICEF e-submissions system. By clicking on the blue ‘Express Interest’ button in the UNGM tender notice, the full UNICEF e-submission system instructions to bidders document (including instructions on how to access the tender documents and submit an Offer) will be automatically emailed to the ‘contact persons’ included in your UNGM registration. Alternatively, the full UNICEF e-submission system instructions to bidders document is publicly available on the UNICEF supply internet pages here: https://www.unicef.org/supply/index_procurement_policies.html . In the tender management site, if you navigate to the documents tab and opt in to confirm your intention to submit a Bid – you will then see the mandatory placeholders for documents that must be attached prior to submitting your Offer (you will also see if there are any mandatory questionnaires to complete). As such, you are recommended to `opt in` well before the submission deadline so you are clear exactly what documents are required to be uploaded prior to completing your submission. Please note that in order to access the tender documentation through UNICEF’s e-submissions system, vendors must: (i) be registered with UNICEF in UNGM as a company/NGO; (ii) have successfully completed all mandatory information currently required by UNGM when registering. Please ensure that any files submitted as part of your Bid are not corrupt or damaged in any way. Please exercise particular caution when using compressed files. Any corrupt or damaged files may lead to your Bid being invalidated. All vendors are strongly recommended to regularly log in to the UNICEF e-submissions system to check for any deadline extensions, new clarifications, new correspondence or updated tender documents relating to this tender.