Category 1: Photo, video, text content-gathering services relating to emergencies or humanitarian crises or in a development context as well as post-production services.
The service provider should have the capacity to mobilize content teams and/or individual content professionals, including photographers, videographers, producers and writers for worldwide content production.
Assignments will come from all offices of UNICEF with the objectives, audiences and storylines clearly articulated. In order to fulfil UNICEF requirements, the content-gathering teams should be able not only to develop quality photo and video, but also to prospect, identify and pitch engaging human interest stories and document key facts and components of the story in order to develop a compelling narrative.
For some of the assignments specifically linked to sudden onset emergencies, relevant specialists (preferably locally based) should be mobilized within a very short notice (within hours) to ensure that UNICEF is able to reach its objectives in the very competitive private sector fundraising market.
The outcome of the assignment can include but will not be limited to:
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Documentary photography and B-roll video documenting a specific event such as a natural disaster or impact of conflict, or of UNICEF interventions/programmes.
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Video interviews with UNICEF experts
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Photo + video storytelling focused on an individual subject, telling the story through the life and experiences of a main character or characters. Includes captions and first-person quotes/soundbites furthering the story-telling).
Child-centered content packages/stories (each containing for example 15 to 20 high resolution photos, video B-roll and short 1-2 min edited social media videos focused on a child benefiting from or in need of UNICEF programmes).The firm should be able to handle the post-production of the photo and video assets developed for UNICEF. That can include, but not limited to:
Category 2: Narrative content design, writing, content gathering, remote direction, postproduction services
The service provider may have a smaller network and capacity than category 1 but has the ability during a humanitarian or development context to provide the following services:
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Remote directorial guidance and production services for content producers onsite who may or may not be experienced and where access for professionals is limited
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Provide narrative content design: to identify, develop, and produce human interest stories over time; develop story angles and assets that link that particular emergency to global trends and themes. This may require the need to conduct a content gathering and production mission including photography and video.
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Provide pre-production, and post-production services including:
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Scripting and story development
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Remote producing/direction
Onsite content-gathering production services including:
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Producer
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Director
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Videographer
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Photographer
Category 3: Access to a data-base with high quality photo and video assets
UNICEF is looking for preferential access to a regularly updated photo and video data base/archive containing both recent reportage and archive photos and videos in order to help launch emergency fundraising for relief efforts across multiple channels (i.e. digital/print/mail).
In the case of sudden onset emergencies (such as an earthquake or a tsunami), the vendor should be able to grant to UNICEF:
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In the first hours after the emergency – non-exclusive or exclusive global rights - at least 3 photographs demonstrating the emergency’s impact on a child or children
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In the next hours after a sudden onset emergency – non-exclusive or exclusive global rights - at least ten (10) images and at least three (3) video clips that demonstrate the humanitarian consequences of the crisis on children.
Category 4: Emergency technical production services for virtual / digital experiences
The service provider should be able to provide support to produce virtual / digital experiences during emergency (especially sudden onset) situations for bespoke audiences such as donors and influencers. The vendor should have the capacity to manage technical aspects of a live zoom or teams or similar platform event including:
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Managing the zoom event itself
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Running video material seamlessly
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Creating basic and UNICEF brand compliant opening and closing graphics
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Managing technical checks and crossing to programme locations either using professional or mobile phone equipment
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Simultaneous live streaming to audiences on YouTube or similar platforms as needed
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Basic postproduction services including topping and tailing event video, editing specific clips and other services
Category 5: Other audio-visual products and services.
The vendor should be able to provide additional content production services using recently developed technologies that can include but not limited to:
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Virtual reality (3D and 360) photography and video production.
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Time-lapse videography.
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Drone filming & photography.
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High-end studio photography.
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Development of an indoor/outdoor trav